Our people are our difference

Our consultancy staff are all well qualified, experienced and expert in their field. Many have a wide industrial/commercial experience in addition to specialist skills in marketing and business strategy.

Consultants are handpicked for each assignment to ensure that they bring the optimum blend of knowledge and experience that is appropriate to your project and, for larger projects, consultancy teams can be provided under the leadership of a Managing Consultant or Director.

Each consultant is fully supported by a central team that is trained to undertake research and analysis work plus undertake any administrative functions that may be required as part of the project. This ensures that projects move swiftly forwards, do not depend on individual workloads and that clients do not pay consultant rates for basic but essential functions.

As we are centrally based in the Midlands, most UK projects can be resourced direct from our office. Where this is not possible, we will assign appropriately qualified consultants from our national register.

International projects

International projects are normally conducted under the supervision of a Managing Consultant from the UK who is responsible for all aspects of project design, co-ordination and quality control. International projects may be resourced from the UK but we have also established our own network of associates in Europe, the USA and the Far East to enable us to utilise consultants with appropriate knowledge of local business conditions and practices. We feel that this ensures clients can remain confident in the conduct of the project while benefiting from local knowledge and the minimisation of travel costs.

All of our consultants are covered by a comprehensive confidentiality agreement, in addition we require that they formally subscribe to all relevant codes of professional conduct appropriate to the project in hand.

Where specialist financial and accounting services are required, we work in association with one of the Midlands’ leading accountancy firms who provide suitably qualified finance staff to support our consultants and project teams.

Professionally accredited

GBP employs professional qualified consultants who hold Chartered Marketer status. All work is undertaken in accordance with the established codes of professional conduct of the Chartered Institute of Marketing, the Market Research Society and other professional bodies such as the DMA, IPR etc. The company has a significant investment in computer systems for administration and the management of projects.

CIMA Chartered Marketer